ZTE yesterday launched the ZTE Grand Memo 5.7-inch smartphone running on Qualcomm®Snapdragon 800 processors, at Mobile World Congress in Barcelona.
The Chinese handset manufacturer said the ‘phablet’ offers the ideal balance between the portability of a handset and the larger viewing and easier touch-interaction experience of a tablet.
It features a 5.7-inch, high definition, 720 x 1280 display, and a powerful Qualcomm 800 processor with quad-core Krait CPUs and 2GB of RAM. Combined with a 13MP rear-facing camera, 1MP front-facing camera and 1080 HD video playback, this gives users a smooth, high quality multimedia experience that is perfect for gaming and video, ZTE said.
The Grand Memo comes with a HD version of ZTE’s Mifavor user interface that is specially designed for smartphones and ZTE’s Z Cloud, as well as a 3200mAh battery for extended standby time.
“The ZTE Grand Memo’s large, high definition screen makes it perfect for media and entertainment, but its uses reach far beyond that,” said He Shiyou, ZTE EVP and Head of the Mobile Devices Division, ZTE. “With ZTE’s custom Mifavor UI, a powerful processor, and LTE connectivity, this device offers users a wide array of benefits that go well beyond the capabilities of the typical handset.”
Qualcomm Snapdragon 800 processors target premium mobile and computing devices. They are designed to deliver outstanding overall user experience, expand the possibilities of seamless connected computing and enable brand new mobile experiences while maintaining industry-leading battery performance.
“Qualcomm Snapdragon platforms are at the heart of over 770 announced smartphones and tablets, and we are thrilled to work with ZTE to bring the Grand Memo to consumers,” said Raj Talluri, Senior VP, Product Management, Qualcomm Technologies.
The Grand Memo is a slim 8.5mm, comes with 16GB storage memory and runs on Android 4.1, Jelly Bean.
The handset is on display this week at Mobile World Congress in Barcelona and is expected to launch the second quarter of 2013 with specifications varying between countries and regions.
CNME Editor Ben Rossi is reporting live from Mobile World Congress. Follow updates at www.twitter.com/computernewsme and #MWC13.
