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Meera Kaul, Managing Director, Optimus Technology and Telecom

Meera Kaul, Managing Director, Optimus Technology and Telecom

RME opinion

Optimus is actively working with its channel partners across the region to help them understand and adopt the concept of value addition. At the early stage of a new relationship with a reseller partner, Optimus’ presales team works jointly with them on prospective end-customers. Customer proposals are assessed, design blue prints and BOQ prepared, procurement is streamlined, there is hand holding through implementation, and services for post implementation support.

Partners are encouraged to move towards better designed and optimised solutions, selected from Optimus’ portfolio, with lower TCO rather than lowest final price or best deal negotiations. An important part of this shift for resellers is the understanding of linking proposed technology solutions with an end-customer’s business benefit.

Another service differentiator Optimus would like its partners to adopt is the facility of IT Service Management. With this facility end-customers can opt-in for a solution on the basis of recurring operating expense rather than a one-time capital expense. Optimus also works actively on managing the credit risk of its partners with a long term win-win perspective in mind.

Category: Value added distributor

Specialisation: IT technology infrastructure for enterprise

Vendors: Avaya, Molex, Tandberg, Netgear, Bakbone, Opti-UPS, Swivel, Novell

Value addition: Design, implementation, support, training for complex projects

Primary markets: Oil and gas, real estate, construction, banking and finance, hospitality, healthcare, education, government

Sales offices: UAE, Qatar, Egypt, KSA, Pakistan

Support offices: UAE, Qatar, Egypt, KSA, Pakistan

Engineers: 23

Employees: 65

Optimus is actively working with its channel partners across the region to help them understand and adopt the concept of value addition. At the early stage of a new relationship with a reseller partner, Optimus? presales team works jointly with them on prospective end-customers.

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