Agenda

TIME ACTIVITY
9:00 am - 9:45 am Registration
9:50 am - 10:00 am Welcome note - James Dartnell CPI Editor
10:05 am - 10:25 am Industry keynote

Samer Semaan, Regional Channel Manager, Dell Technologies

10:30 am - 11:05 am Panel Session 1

Strategies to boost profits
Being profitable is the cornerstone of any business. However, to sustain it, especially in challenging market conditions is no mean feat. The panel discussion will feature experts from the industry exploring effective ways for partners to boost their profits. The conversation will revolve around practical strategies that resellers and systems integrators can adopt to differentiate their offerings and enhance their revenue opportunities.

Moderator: Janees Reghelini

Panellists:

Gareth Hansford, General Manager, Gulf Software Distribution

Geoff Greenlaw, Senior Director, Head of Channel, Emerging Markets, EMEA, Veritas Technologies Corporation

Husni Hammoud, General Manager, Ivanti

Kinda Baydoun, Middle East Channel and Alliances Manager, HPE

Mario M. Veljovic, General Manager, VAD Technologies


Q&A

11:10 am - 11:30 am Coffee break
11:35 pm - 12:10 pm Panel Session 2

Selecting the right partner for growth
Choosing a partner that will complement a firm’s overall growth objectives is one of the most critical steps to being successful. Most firms go on an onboarding spree without first checking how the partnership can be mutually beneficial long-term. The panel discussion aims to discuss key criteria when selecting partners and why it is important to say no at times.

Moderator: Janees Reghelini

Panellists:

Bruno Mancuso - Senior Channel Manager MEA, Lenovo

Kristina Tantsyura, Managing Director, InfoWatch Gulf

Taj El-Khayat, Regional Director, Middle East and North Africa, Citrix

Garreth Scott, Managing Director, Credence Security

Q&A

12:15 pm - 12:50 pm Panel Session 3

Leveraging AI and analytics for channel success
Artificial Intelligence (AI) and data analytics are fast transforming the way businesses operate. Panelists across technology vendors and distribution firms deliberate how channel partners can get a piece of this lucrative pie. The panel will explore challenges impeding partners from truly leveraging this space and how these technologies will shape our future.

Moderator: Janees Reghelini

Panellists:

Najib Reaidy, Regional Channel Leader, Middle East, Africa and Turkey, Avaya

Gareth Hansford, General Manager, Gulf Software Distribution

Mario M. Veljovic, General Manager, VAD Technologies

Maya Zakhour, Head of Distribution and Alliances, Middle East and Africa, NetApp


Q&A

12:55 pm - 1:10 pm Closing remarks
1:15 pm - 2:15 pm Lunch

Partners




 


 

 

 



 

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Natasha Pendleton
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+971 4 440 9139
+971 56 787 4778
Kausar Syed
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Sabita Miranda
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Nasir Bazaz
Sales Manager
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Youssef Hariz
Business Development Manager
youssef.hariz@cpimediagroup.com
+971 4 440 9111
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For agenda-related enquiries:
Janees Reghelini
Editor
janees.reghelini@cpimediagroup.com
+971 4 440 9167
+971 50 459 5293
Adelle Geronimo
Online Editor
adelle.geronimo@cpimediagroup.com
+971 4 440 9135
+971 56 484 7564