Aptec Holdings, a large technology distributor with operations across the Middle East, Pakistan, Turkey and North Africa, recently won five major awards at the Schneider Electric Middle East and Africa Annual Distributor Conference 2012.
Aptec distribution team, along with other regional distributors and elite partners of Schneider Electric, were invited for a five day to the as part of this celebration.
Aptec won the awards for delivering on highest business growth, contribution to the APC by Schneider Electric brand and proactive channel development. Aptec Distribution was proud to receive the major award of the night – Distributor of the Year 2011 for Middle East region. Track Distribution, subsidiary of Aptec Holdings, received H&BN Distributor of the Year award. Aptec Saudi was awarded Best SMB Distributor of the Year 2011 for the Middle East region. Aptec Turkey got Sales Development of the Year 2011 award, and Aptec Egypt received “Against All Odds” Award from Schneider Electric that night.
Essam Baghdadi, VP of Aptec Group, said, “We would like to thank Schneider Electric team and all our partners for these awards. APC by Schneider Electric is a key strategic vendor for Aptec for many years now, relationship with APC started more than 15 years ago and it only strengthens with years. These accolades are recognition of Aptec’s commitment to the brand and to our partners in all countries we are present with this brand across the region.”
Earlier this month Aptec announced the successful launch of APC in Pakistan as part of distributor’s agreement with the vendor of distribution territory expansion. Track Distribution, part of Aptec Holdings, and APC by Schneider Electric jointly celebrated the launch of Track Distribution Pakistan as the official distributor of APC in the country by inviting more than 70 reseller partners.
APC’s management expressed their commitment to the channel in Pakistan and the growth potential. Baghdadi commemorated the ceremony saying, “Aptec Group believes in the great potentials of the IT market in Pakistan .Our commitment to Pakistan is reflected in adding more A class brands to our distribution range “such as Cisco and APC.The huge potentials of the Pakistani market, the skillful local staff and our international services, logistics and world class brands offer the perfect match that we dedicate to the great nation of Pakistan.”