Careem has launched its On Call service, which allows users to book a Careem car in five seconds without downloading the app or setting up an account using geo-linked locations across Dubai.
Customers dial in the unique number which is geo-linked to their location, then a car is automatically despatched to their location.
On Call targets people who are relocating or travelling to Dubai and are “unfamiliar with the world of ride-hailing apps”.
“Careem On Call has come about from an organic demand we see from small, medium and even large-scale businesses who have parking challenges for their guests or where people struggle to get a car home,” Bassel Alnahlaoui, vice president of business development and government relations said. “We set it up to provide a service that can help relieve reception staff from having to book cars and having the tiresome task of explaining their location to a driver, so that their guests can be self-sufficient and book a ride on their own terms. Careem On Call is very much a community service, so no matter how small or large your business might be, we’d love to hear from you if you think you can benefit from having your own unique line.”
The On Call network is now live and spread across 100 Dubai locations. This includes venues like Dubai World Trade Centre, Bajeel Hospital, Zero Gravity and Nikki Beach, as well as the Farm in Al Barai and Al Qudra Trek Bike centre.