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Lenovo appoints new GM for explosive growth in KSA

Lenovo, today announced that it has appointed Ahmed Khalil as GM to spear head its operations in the Kingdom of Saudi Arabiat.

In his new role, Khalil will be committed to serving the needs of the growing customer base in Saudi Arabia, and growing Lenovo’s presence in the Kingdom, the company said.

According to Lenovo, Khalil brings more than 15 years of experience in the field of IT, consumer electronics and management consultancy to organisation’s operations in KSA. Khalil’s past experience has spanned Saudi Arabia and the GCC with an in-depth focus and expertise in sales, channel marketing, team management, as well as business start-up and development, it was reported.

“It is an exciting time in the Kingdom, with the tech savvy, computer literate consumer on the rise and the market’s undeniable need for more innovative and reliable technology products for work and home,” said Khalil.

“I believe that Lenovo’s diverse range of products, modern corporate culture, and commitment to tailoring  its efforts to each local market will propel the brand to become a valuable technology provider in Saudi Arabia. I am honored to be a part of Lenovo’s successes in the Middle East moving forward and believe the ‘For Those Who Do’ culture will resonate with the young and ambitious generation that is embracing computing and connectivity in the Kingdom,” he added.

A  recently completed report by IDC indicated that Lenovo has witnessed an increase in market share in Saudi Arabia, rising 1.9 points quarter over quarter from FYQ1 2011-12 to FYQ2 2011-12, and 1.3 points from an annual perspective with a 2-spots rise in rankings amongst competitors.

Jack Lee, VP for Lenovo Group and regional GM for Middle East and Africa  said, “Saudi Arabia is an important market to Lenovo’s overall emerging market strategy. Over the last quarter we witnessed significant market growth and are committed to growing our presence in the market and expanding our consumer and enterprise outreach. Ahmed is a highly experienced individual and brings a wealth of knowledge to Lenovo in Saudi Arabia. We believe under his leadership Lenovo will continue its strong growth pattern in KSA, helping us reach our global goal to become one of the world’s leading personal technology companies.”

In addition to its number 2 ranking globally (according to IDC), Lenovo is now the number one PC company in China; the number one PC company in Japan (through a joint venture with NEC); the number one PC company in all global emerging markets; and the number one  PC commercial notebook company in the world.

The company has been the fastest growing major PC company for eight quarters, and is now expanding into new high-growth areas like the mobile Internet (with recent global tablet launches).  Last year, Lenovo reported record revenue of $21.6 billion and currently has a record market share of 13.5%, the company said.

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