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MallfortheWorld unveils Middle East e-commerce platform

Chris Folayan, CEO, MallfortheWorld
Chris Folayan, MallfortheWorld

MallfortheWorld has announced that consumers in the UAE, Saudi Arabia and Qatar will now have access to over 150 of the leading retailers in the US through its app, marking its foray into the Middle East.  MallfortheWorld is the parent company of the global e-commerce giant MallforAfrica. Growing at a steady rate, the app is available in Africa, Caribbean, and now the Middle East.

MallfortheWorld’s cross platform app, with both desktop and mobile versions available, is convenient, safe, fast and provides consumers in the three countries with access to billions of items from hundreds of e-commerce sites and stores in the US including Tully’s, BCBG, Madison Heart of New York, LightInTheBox, Newegg, Overstock, Carolee, World of Watches, eBags, Madison, Saks fifth Avenue, which are otherwise inaccessible to the Middle Eastern population. Products range from fashion, home, consumer electronics to footwear, sports, jewelry, and health and beauty, among others.

Online shopping in the Middle East is rapidly evolving and has grown significantly over the last decade. With a dynamic young population and with one of the highest global per capita Internet penetration levels the online spending potential is quickly emerging as one of the highest in the world. According to a recent Hootsuite and We Are Social report, 62 percent of people in the UAE and 39 percent in Saudi Arabia made an online purchase in the last month, a 25 percent and 57 percent year-on-year increase respectively. Of these, 47 percent in UAE and 33 percent in Saudi Arabia made their purchases using their mobile phones.

Chris Folayan, CEO, MallfortheWorld, said, “The Middle East has been on our radar for a while and we believe that this is right time to enter a high potential and developing e-commerce market which has all the right ingredients for us to make a mark for ourselves. Online shopping in the Middle East is on the rise and online sales are surging. Middle Eastern consumer appetite for American and European products is rapidly growing however access is very limited and this is where our unique business model comes into play. We plan to further expand our presence in the region with the addition of more markets before year-end.”

MallfortheWorld is the first-ever logistics, product delivery, payment, and e-commerce integration company offering consumers billions of products with zero inventory.

“We have a distinctive approach to the way we do business. Apart from managing payments, we also take care of the shipping, clearing, and delivery of the product to the customer. Our mission is to provide a simple way for merchants to sell into countries where they don’t ship and for customers, the ability to purchase items from foreign websites as conveniently as possible,” added Folayan.

 

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