The company’s participation will showcase features such as the Oracle Cloud Zone, Oracle VIP Hospitality Majlis, Ask the Oracle Expert Zone and Consulting meeting rooms.
It will also host discussion forums, product demonstrations and expert sessions to give visitors an insight into the latest Oracle public and private cloud offerings. 40 Oracle partners will also be actively involved at Oracle’s exhibition area at Hall 5.
“Most businesspeople we speak to in the Middle East acknowledges that some part of their business has already been committed or will be committed to the cloud,” said Dana Murugan, Senior Director, Marketing, Middle East and Africa, Oracle. “We will use GITEX this year to take visitors on a journey, to help them identify the cloud solutions and opportunities that exist for their own business.
He pointed out, too, that many organisations are challenged by the shift in mindset that is often required when consuming SaaS, PaaS or IaaS. “Services and software delivered on the cloud have a transformational impact on business itself. Cloud services delivered in real-time mean workers can do things faster, have more information immediately available, which in turn enables them to interact with people and processes in a more agile way. We want these conversations at GITEX to help customers ease their journey to the cloud.
“We value the importance of GITEX as an opportunity to demonstrate the success our customers and Oracle partners are experiencing with our latest product offerings, and therefore Oracle continues to invest significantly in the event,” Murugan added.