The programme will provide partners with greater flexibility in how they deliver solutions to their end-user customers, particularly those within the SMB market.
This new model provides partners who sell Symantec-based services to the flexibility to reduce their upfront costs, accelerate profitability and offer ‘pay-as-you-go’ managed services to their customers.
Symantec has successfully offered its ExSP Programme to large service provider partners since 2006. As more and more partners find opportunities to provide managed services to their customers, Symantec is enhancing the existing programme to extend its benefits to partners of all sizes, specifically those who serve the SMB market. As a result, SMB customers will benefit from the ability to pay only for the services that they are using at any one time on a monthly basis, enabling them to scale solutions to meet demand.
Ramzi Itani, Channel Manager MENA, Symantec says the ExSP Licensing Programme enables partners of all sizes across EMEA to easily maximise profitability and minimise upfront investments. Itani adds that with this subscription-based model, Symantec partners can licence the company’s solutions in a way that makes it easier than ever before to do business with their end-user customers.
An additional advantage of the programme is that it provides partners with the opportunity for more predictable revenue and rewards growth, reducing capital expense and accelerating profitability by eliminating the need to buy future licenses in advance. The Symantec ExSP Licensing Programme is open to partners enrolled in Symantec’s Partner Programme who are qualified service providers, offering customers a combination of Symantec products with their own services.
Keith Humphreys, analyst at euroLAN comments that this is great news for the channel, helping partners make the transition to selling on an annuity basis is crucial. “Symantec is making it very easy for its partners to take advantage of managed services opportunities. The ExSP Licensing Programme enables partners to broaden their offering, permitting an end to end Symantec solution,” he says.
Justin Griffiths, VP Partner Management & Marketing, Insight commented: “Symantec is enabling partners like Insight to provide quality services/products to their hosting customers via a program that is truly flexible and meets the need of the growing SMB market”
Security vendor Symantec has unveiled its enhanced ExSP Licensing Programme across EMEA, an initiative which offers partners the choice of buying Symantec software via a new monthly subscription-based model.