Acision has announced the first details of its Cloud Services Delivery Model, with solutions planned to be made available from October. Acision’s new approach to deploying Software as a Service (SaaS) will enable mobile operators to quickly and cost effectively respond to rapidly changing technology developments and end user preferences, by having the ability to access and offer customers new value added services from the cloud while maximising their revenue-generating potential.
Analysts predict that the global market for Cloud Computing will grow to $82.9 billion by 2016(1) Visiongain 2011, and Acision’s strategy is to ensure that operators around the globe can capitalise on this model by taking advantage of the latest, innovative mobile data services from within the cloud. By working with Acision, operators will be able to select services on demand from a central location, which connects to their existing network infrastructure, and deliver new, differentiating services faster while having the ability to scale and adapt to evolving market demands.
The Acision Cloud Delivery Model will leverage Acision’s IPR. Initially, Acision will enable its already proven technology in the cloud including its enhanced Personalised Messaging services, such as group messaging, black and white listing, auto reply, auto signature and message copy. Acision has also developed a clear roadmap of services that will be launched over the coming months, ensuring the ability to continually add value through this innovative service delivery mechanism.
Jorgen Nilsson, Chief Executive at Acision, commented: “The growing importance and reliance on mobile data services powered by the soaring adoption of smartphones and faster data connections, means that operators are defining new strategies that ensure competitive differentiation in the mobile data ecosystem. By accessing services in the cloud, operators can maximise economies of scale and increase their revenue generating potential by bringing high value services to market much quicker than with traditional operator deployment models. In addition, the uncomplicated nature of accessing and delivering services in the cloud means that operators can easily trial services with earlier adopters before mass market launch, which is fundamentally more difficult on traditional delivery platforms.
“Acision’s innovative solutions across messaging and data services are renowned for delivering new revenue streams for mobile operators globally, and the launch of our Cloud Services Delivery Model will provide additional high value to the core communication services operators have live today,” concluded Nilsson.