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GBM awarded Cisco customer satisfaction gold star

Gulf Business Machines (GBM) on Sunday announced that it had been awarded a Customer Satisfaction Excellence Gold Star from Cisco.

The star recognises GBM for delivering outstanding customer service in the GCC, the systems integrator said.

“Providing the best solutions for our customer is of paramount importance to us at GBM, and our partnership with Cisco strengthens our ability to do so,” said Hani Nofal, Director of Intelligent Network Solutions, GBM.

“We value our relationship and are grateful to have received the Customer Satisfaction Excellence Gold Star, the highest distinction a partner can achieve within the Cisco Channel.”

Cisco measures customer satisfaction levels achieved by its Gold, Silver and Premier-certified partners based on regional target goals, providing a weighted average of a partner’s pre- and post-sales support over a rolling 12-month period.

Partners that achieve outstanding customer satisfaction are awarded the Customer Satisfaction Excellence Gold Star, and can be found using the advanced search menu in the Cisco Partner Locator.

The award is part of the Cisco Resale Channel Programme, which provides a framework for partners to build the sales, technical and Cisco Lifecycle Services skills required to deliver Cisco solutions to end-customers.

Through the programme’s specialisations and certifications, Cisco recognises a partner’s expertise in deploying solutions based on Cisco advanced technologies and services. Using a third-party audit process, the programme validates partner qualifications such as technology skills, business best practices, customer satisfaction and pre-sales and post-sales support capabilities.

GBM was founded in 1990 and is one of the leading IT solutions providers in the region, offering a range of IT infrastructure solutions from consulting, resource deployment, integration and after-sales support.

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