Sinan Emon, general manager, Eastern Europe, Middle East and Africa (EEMEA), for Lexmark International, shares insights into how the firm has grown from strength to strength and outlines the role its dedicated regional distributor ASBIS ME plays in its overall channel strategy.
Hendrik Verbrugghe, Marketing Director, Canon Middle East, says, the channel community must take on a more proactive role to leverage the opportunity in MPS.
The regional channel is identifying the opportunities that services bring to the table. Managed Print Services (MPS) is one such opportunity where businesses are able to reduce printing costs and improve productivity significantly, among other aspects. Reseller ME finds out how channel partners can make the most of this to increase their profitability.
A Home Affairs Select Committee has stated that the UK is losing the war on online criminal activity and that the government is too complacent in targeting cyber criminals.
As more regional enterprises look for ways to reduce costs and move from a Capex to Opex model, many are looking at managed print services as a way to tame largely undocumented and unpredictable annual printing costs. It is estimated that managed print services can reduce printing costs by as much as 30 percent. It provides a flexible way for organisations to procure printing hardware, supplies, service and support in one bundled contract.
Dan Smith, head of integrated marketing for the Middle East and Africa region of Xerox’s Developing Markets Operations (DMO) believes that the state of print infrastructure within organisations in the region is a huge opportunity for resellers to step in and leave their mark.
