Trend Micro is enhancing protection of small business endpoints by leveraging its newest capabilities of XGen security, including machine learning, inside Trend Micro Worry-Free Services. XGen security infuses high-fidelity machine learning into a blend of threat protection techniques to best protect against the full range of known and unknown threats across any user activity and endpoint. It constantly learns, adapts and automatically shares threat intelligence across the platforms and applications that matter most to customers.
Trend Micro’s unique XGen security approach for small businesses uses proven methods to quickly identify benign data and known threats, freeing its smart advanced techniques, such as application control, exploit prevention, behavioral analysis, sandboxing and machine learning, to more quickly and accurately identify unknown threats. Trend Micro claims it is the first to infuse ‘high-fidelity’ machine learning into its approach – uniquely analyzing files both before execution and at runtime, using ‘noise cancellation’ features like census checking and whitelisting to reduce false positives. All of these capabilities are fueled by cloud-based global threat intelligence of the Trend Micro Smart Protection Network, which supplies rapid response updates when a new threat is detected, enabling faster time to protection.
“Small businesses are not immune to the 500,000 new, unique threats created every day, in fact, Trend Micro saw a 752 percent increase in new ransomware families that ultimately resulted in $1 billion in losses for organisations worldwide in 2016” said Partha Panda, vice president, corporate and business development for Trend Micro. “These threats and attacks can disrupt operations and require costly fixes and manpower to correct. Advanced security protection is critical to ensure small businesses vigorously defend against today’s cyber attacks and those to come in the future.”
