With AI at the core, Zoftware’s founder Aayushman Dalmia, explains how SMEs are leveraging technology to make faster, smarter decisions and stay ahead of market trends.
Aayushman Dalmia, founder of Zoftware — recently honoured with the Innovation Excellence Award at the Ignyte Digital Enablement of SMEs Challenge — is building an AI-powered discovery platform that helps SMEs make faster, smarter software decisions. A Forbes 30 Under 30 founder, he represents a bold, disruptive force in the SaaS and SME enablement space.
Road to disruption
In 2018, Aayushman Dalmia was struggling to find a CRM solution that met his needs. After countless hours searching and choosing what was marketed as the “best CRM of 2018,” he found himself disappointed. Four months of integration and a year of wasted time and money left him at a crossroads.
Rather than repeating the cycle, Aayushman decided to take matters into his own hands. He set out to build a platform that would empower businesses to make smarter, faster decisions—one that would not only meet their needs but improve efficiency, save costs, and build trust. That’s how Zoftware was born. Today, the platform continues to help businesses transform the way they make decisions, driving growth and innovation through smarter solutions. Aayushman’s journey from frustration to innovation has shaped Zoftware’s mission to help companies make decisions they can truly be proud of.
In an exclusive interview with Tahawultech.com, Dalmia shares how AI is transforming decision-making processes, automating customer support, improving operational efficiency, and predicting market trends. He also discusses how Zoftware ensures the accuracy and impartiality of its AI models, offering valuable insights to help SMEs stay ahead in an ever-evolving marketplace.
Interview Excerpts:
How is AI transforming decision-making processes for SMEs in the region?
AI is revolutionising the way SMEs make decisions by enabling them to access real-time data and insights that were once only available to large enterprises. By integrating AI-powered tools, SMEs can make data-driven decisions faster, allowing them to respond to market dynamics more effectively. AI’s ability to analyse trends and customer behaviors provides SMEs with the tools they need to stay competitive and agile.
In what ways can AI-driven automation improve customer support and operational efficiency for SMEs?
AI-driven automation streamlines customer support processes, ensuring faster and more accurate responses. For example, chatbots and virtual assistants can resolve customer queries 24/7, freeing up human agents for more complex tasks.
“AI can automate repetitive tasks, optimise workflows, and help SMEs reduce costs while boosting operational efficiency, allowing businesses to focus on strategic growth.”
How can predictive analytics powered by AI help SMEs better anticipate market trends and opportunities?
AI-powered predictive analytics allows SMEs to foresee market shifts by analysing large datasets, identifying patterns, and predicting future outcomes. This capability helps businesses make informed decisions about inventory management, product development, and market expansion, ensuring they capitalise on emerging opportunities and mitigate potential risks before they happen.
How do you train your AI model to give accurate, unbiased answers?
Training our AI models to deliver accurate and unbiased answers involves using a diverse dataset that reflects various perspectives and situations. We ensure that the data we use is comprehensive and balanced to avoid any skewed results. Regular testing and updating of our models also play a crucial role in ensuring that they stay accurate and unbiased, providing SMEs with reliable insights every time.
