Features, Insight, Interviews

Revolutionising Partner Support

Philippe Jarre, President, Mindware Group, on the introduction of MAGIC, the aggregation gateway for innovation and collaboration. 

Mindware, a leading IT distributor in the Middle East, has unveiled its latest innovation in partner support with the official launch of MAGIC (Mindware’s Aggregation Gateway for Innovation and Collaboration). This initiative showcases Mindware’s commitment to empowering partners through cutting-edge consulting services, perfectly timed as the role of IT distributors continues to evolve to meet the demands of the digital era. 

At its core, the ‘Magic’ Hub is designed to excel in handling mega deals efficiently, offering an array of support services that encompass technical expertise, financial acumen, marketing prowess, legal compliance, and comprehensive training. By embracing a holistic approach, Mindware ensures that its services are not only technically proficient but also in alignment with the unique needs and expectations of its partners and vendors.  

Mindware’s comprehensive suite of initiatives empowers partners and vendors in various ways. It includes technical excellence, delivering expert tech support and top-tier training programs. It involves sales and marketing empowerment, providing tailored marketing materials and strategic guidance. Moreover, it encompasses financial, legal, and strategic support, with a focus on advisory, financing, and legal compliance. 

What sets Mindware apart is its unwavering dedication to delivering tailored solutions and technical expertise to partners and their customers. Through a suite of pre-sales support services encompassing consultation, implementation, integration, and training, Mindware ensures that partners can identify and deploy the most suitable solutions for their clients. Additionally, Mindware’s post-sales services, such as managed services and cloud services, ensure ongoing support and maintenance to meet the evolving needs of clients. 

Philippe Jarre, President of Mindware Group, expresses his delight in offering this game-changing support to valued partners. “With MAGIC, we are taking a bold step towards providing unparalleled support to our valued partners”, Jarre remarks. “This initiative reflects our commitment to embrace digital transformation and equip our partners with the tools and expertise they need to succeed in today’s ever-evolving market”. 

Mindware continues to stay at the forefront of technological advancements, focusing on emerging areas such as AI, IoT, DevOps, and security. By offering support and expertise in these critical areas, Mindware enables its customers to stay ahead of the curve and achieve their business goals.  

During a soft launch earlier this year, a select group of partners had the opportunity to experience the services and capabilities of MAGIC first-hand – and the results were outstanding.  

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