Unitrends looks to expand, appoints Kevin Moreau as EMEA boss

Back-up and recovery vendor Unitrends recently announced that it had appointed Kevin Moreau as its new managing director for Europe, the Middle East and Africa (EMEA).

The announcement comes as part of Unitrends’ continued expansion into Europe. A new office was recently opened in London as part of the drive, too. Moreau, then, will be responsible for overseeing operations and accelerating growth throughout the EMEA region, a Unitrends statement said.

Unitrends added that it has already hired additional employees in the region who will work closely with Moreau to support the company’s growth mission.

Under Moreau’s leadership, Unitrends is hoping to extend its rapid US growth trajectory across EMEA. Last year, the vendor grew 88 percent 2012 over 2011, marking the best year in the company’s 24-year history. Unitrends attributes this growth to high-velocity sales in the US, along with a solid international presence, with steady sales and a growing network of customers and partners.

Moreau will be responsible for building an established network of partners in EMEA that will support the company in its mission to deliver the same service that has garnered it so much success in the US.

Moreau is also tasked with expanding Unitrends’ channel programme throughout the region. In 2012, Unitrends said that its channel programme grew 104 percent year-over-year. The company also experienced 198 percent growth in new value-added reseller (VAR) accounts, 2012 over 2011, with 200 net new accounts signed.

Unitrends’ partner ecosystem now consists of more than 500 organisations worldwide, according to a comapany statement.  The vendor added that more than 1,700 members have joined its UniRewards loyalty programme since it was launched in October 2012.

Prior to joining Unitrends, Moreau spent more than six years at back-up software vendor Acronis. As the UK general manager, he built the UK operation from the ground up and assembled a strong team to support sales and channel development in the region. Moreau also started a corporate accounts practice covering northernEurope to increase Acronis’ visibility and revenues with larger accounts.

On his appointment, Moreau said, “Unitrends is poised for tremendous success in the back-up and recovery market. The company’s high-quality products are extremely well-positioned for what customers expect in backup and disaster recovery.

“Under the leadership of President and CEO Mike Coney, the company’s growth has shifted into high gear. I will be responsible for extending this high-growth strategy into the EMEA market, and with our world-class technology, leadership and network of partners, there is no doubt in my mind that we will succeed”

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