On the sidelines of the show, Emad Haffar, Head of Technical Experts, Middle East, Türkiye, and Africa at Kaspersky, discussed the company’s focus areas at GITEX and how it is supporting the region’s growing AI ambitions.
Technology, Travel & Hospitality
UAE airline offers special WhatsApp service to passengers
Etihad Airways has launched a WhatsApp Business solution, allowing guests to communicate instantly with the airline via the popular messaging app.1 5651
Building the infrastructure for an Intelligent Future
ASUS looks to empower the Middle East region via its AI Factory architecture in combination with NVIDIA-accelerated computing.
Barco is working hard to make workplaces ‘click’
As hybrid work continues to reshape how organisations connect and collaborate, Barco is once again setting new benchmarks in meeting room innovation.
PNY expands its AI offering and expertise
PNY looks to celebrate a double anniversary: 40 years of innovation and 10 years of presence in Dubai with its regional office.
Hytera to explore Mission-Critical Communications at GITEX 2025
Their portfolio will include AI-powered solutions that unify voice, video, and data to enhance real-time coordination across mission-critical industries.
StarLink commits to five key digital pillars
Nidal Othman, Chief Executive Officer, StarLink DMCC addresses the potential synergies between digitalisation and economic growth whilst outlining the steps they have taken to prepare for future digital innovations in this exclusive interview.
ServiceNow showcases the future of Enterprise AI at GITEX 2025
The company’s expanded presence signals its growing impact in the region, enabling organisations to move to full-scale AI execution.
Snowflake to showcase AI Data innovations at GITEX 2025
Snowflake at GITEX 2025: Snowflake showcases enterprise AI capabilities and accelerates startup innovation.
Logitech spotlights new AI-powered workplace innovations at GITEX Global 2025
With the theme “AI-Enabled Collaboration,” Logitech will showcase its latest workplace solutions that improve productivity and collaboration in hybrid, remote or onsite work settings.
ASUS highlights innovation for Government and Education Sectors at Riyadh Showcase
The company displayed future-ready solutions tailored to support Saudi Arabia’s evolving digital landscape.