Recent research by Ericsson has revealed that while mobile operators are bullish on the revenue potential of AI and advanced 5G services, a disconnect between ambition and action threatens to leave them at a disadvantage.
The global study from Ericsson, based on 455 senior telecom executives, found 90% are confident in their organisation’s ability to capture new revenue opportunities, but around 70% have yet to start implementing the technologies they identify as critical to delivering growth.
The vendor’s research found there is broad consensus on where the opportunities exist. Private 5G and enterprise connectivity tops the priority list at 49%, followed by consumer and enterprise digital services with tailored performance at 44 and wide-area IoT connectivity at 40%.
The research findings highlight the deployment of several key enabling technologies is lagging the industry’s ambitions.
Two-thirds of executives have not commenced implementing AI-driven network operations while 61% have not begun deploying advanced 5G capabilities such as standalone architecture and network slicing. In addition, 68% have yet to adopt SaaS-based IT platforms.
More than 80% acknowledge future growth depends on scaling services rapidly while stating the ability to experiment more easily will be a major advantage. The latter underscores how clearly operators understand the urgency even as many have yet to act on it.
Razvan Teslaru, head of strategy for cloud software and services at Ericsson, stated telecommunications industry has a clear growth opportunity in AI-driven services, private 5G, and IoT, and they broadly agree on the capabilities needed to deliver it.
“The challenge is that adoption of those capabilities remains limited, and this execution gap will ultimately determine who translates ambition into real growth”, he noted. “This will require more flexible approaches, with technology partners and new ecosystems enabling operators to move faster and unlock value”.
Source: Mobile World Live
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