Dubai-based Nakheel is set to become one of the world’s first real estate developers to showcase its project portfolio using 3D-model technology, offering a “cost-efficient, time-saving smart solution” that gives clients full simulation and visualisation.
The aerial imaging technology, developed by Emirati entrepreneurs Zero Technologies, will initially be used across Nakheel’s flagship project, Palm Jumeirah, with the aim of rolling out to other projects in due course. The move is part of Nakheel’s drive to offer customers innovative services and solutions in line with the government’s Smart City goals.
The 3D-model, which will be used to enhance the planning, GIS and sales and marketing aspects of Nakheel’s projects, provides accurate data on common areas, views from different floors and the facilities and services available in surrounding areas, allowing investors to make better-informed investment decisions. Accessible to a global audience, the new technology also aims to encourage more foreign investment into Dubai.
“We stand behind the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, the Vice President, Prime Minister and Ruler of Dubai, who said that ‘The future is not something we wait for, but something we make,” said Nakheel Chairman Ali Rashid Lootah. “This is a major step in our quest to embrace future technologies, and we are delighted to adopt this new smart solution for Palm Jumeirah, before expanding to our other projects across Dubai. We look forward to becoming a pioneer in using smart technology across our portfolio to help customers across the world in their real estate purchases.”
The 3D-model is photo accurate and geo-located, as it aims to provide generated information and data for each building. Future features include information on property type, category and status. As the project moves forward, it will also enable planners, engineers and architects to conduct reviews, further enhancing the planning and design processes.