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Increased network visibility drives business innovation: Riverbed

Majority of UAE business leaders (85 percent) believe that business innovation and staff retention are driven by improved visibility into network and application performance, according to a recent study by Riverbed.

Mena Migally, Riverbed

The survey findings unveiled in the ‘Rethink Possible: Visibility and Network Performance – The Pillars of Business Success’ report cites a positive correlation between effective technology and company health, a finding that is supported by the fact that 79 percent of C-Suite, IT decision makers (ITDMs), and business decision makers (BDMs) in the Emirates state that digital performance is increasingly critical to business growth.

It also noted that a little over half (53 percent) of UAE respondents have felt frustrated by current network performance, with IT infrastructure being given as the key reason for the poor performance. This problem is exacerbated by a lack of full and consistent visibility, as one in three ITDMs in the UAE report that they don’t have full visibility over applications, their networks and/or end-users.

Furthermore, a staggering 88 percent of C-Suite and BDMs in the country believe that slow running and outdated technology is directly impacting the growth of their businesses. This highlights the importance of implementing new technology to drive productivity, creativity and innovation.

The study also highlighted the evolving business priorities and challenges, which means that the technology they rely on needs to advance too. The large majority (87 percent) of the UAE’s ITDMs acknowledge that their IT infrastructure will have to change dramatically in the next five years to support new ways of doing business.

A further 95 percent of all respondents in the Emirates recognise that innovation and breaking boundaries is crucial to business success, emphasising the need to embrace new technology. This may be why 60 percent UAE respondents strongly believe that investing in next-generation technology is vital.

Mena Migally, senior director, MENA at Riverbed Technology, said, “All leaders recognise that visibility, optimised network infrastructure, and the ability to accelerate cloud and SaaS performance are the next frontier in business success. Given this, it’s time the C-Suite, business decision leaders, and IT decision makers come together to invest in the right solutions, prioritise measurement, and place visibility and infrastructure at the top of their agenda.

He added, “At Riverbed, we are helping businesses evolve their capabilities, whether it’s by monitoring networks and the apps that run on them, application performance, or updating the network infrastructure that underpins their digital services. We fundamentally believe this is the key to supporting our customers’ staff and their ambitions, driving innovation, creativity, and helping them Rethink what’s possible.”

With over 90 percent of all business and IT leaders in the UAE agreeing that organisations must rethink what’s possible to survive in today’s unpredictable world, technology needs to be an enabler in the process. Riverbed’s portfolio of next-generation solutions is giving customers across the globe the visibility, acceleration, optimisation and connectivity that maximises performance and visibility for networks and applications.

To find out more, download the full ‘Rethink Possible: Visibility and Network Performance – The Pillars of Business Success’ report by visiting here www.riverbed.com/rethink-possible.

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