Government, UAE

UAE’s DubaiNow app completes over $1 billion worth of transactions

Wesam Lootah, Smart Dubai, DubaiNow
Wesam Lootah, Smart Dubai

The DubaiNow platform has processed 7.5 million transactions, worth AED 4 billion ($1.088 billion), making it the city’s preferred portal for transactions with government services, according to Smart Dubai and the Dubai Department of Finance (DoF).

Launched in 2015, the application was designed to provide a single, centralised service platform that offers fast, seamless, and paperless services, allowing Dubai residents to complete all transactions digitally, through a web portal or via smartphone.

The platform has grown to house more than 70 government and private sector services from 32 participating entities and within 12 different categories, including: security and justice, transportation, payments and bills, visas and residency, motor vehicles, health, business and employment, education, housing, and Islam, among others.

Smart Dubai director general Dr Aisha Bint Butti Bin Bishr underlined that technology is a means to an end for the organisation. She highlighted that their ultimate objective is to bring happiness and ensure the welfare of Dubai’s citizens, residents, and visitors.

“It is our mandate to offer them seamless and enjoyable services, powered and facilitated by advanced technologies,” she said. “This was the motivation behind DubaiNow, which was launched to allow users to easily and quickly carry out various transactions from one mobile application.”

Designed to be the city’s one-stop shop for smart services, DubaiNow allows customers to pay traffic fines; pay DEWA, Etisalat, or du fees; top up Salik or Nol cards; pay for fuel and services at any ENOC station; and many other tasks and services.

In addition, Wesam Lootah, CEO of the Smart Dubai Government Establishment, said, “We are delighted to see that the platform we launched is fulfilling its purpose and making everyday interaction with city services easier, as evidenced by how widespread it has become, asserting itself as the city’s preferred portal for government services’ transactions, and processing 7.5 million transactions.

“Smart Dubai is committed to continuously upgrading and developing DubaiNow to offer more and increasingly advanced services, eventually allowing users to carry out all government transactions remotely and digitally, in line with the objectives of the Dubai Paperless Strategy 2021,” said Lootah.

Smart Dubai constantly upgrades the application in an effort to digitise 100 percent of applicable government services in Dubai by December 2021, effectively eliminating paper transactions at government entities.

The Strategy is driving more government services towards the DubaiNow application, where over 1,000 services will be added and to be conducted through the app, most recent of which are browsing available cars for sale; conducting the sales transaction and insuring the vehicle fully through the app. Users can also rent residential units on the app; generate their Ejari; and activate home services, such as electricity, utilities, internet, etc.

Smart Dubai had recently introduced an upgrade to the DubaiNow application allowing users to make donations during the Year of Tolerance. Launched in collaboration with DoF, the new feature offers a platform where donations can be made to People of Determination, cancer patients, the elderly, and families needing financial aid.

Previous ArticleNext Article


The free newsletter covering the top industry headlines