Technology, UAE

Etisalat strengthens cybersecurity unit with Help AG acquisition

Etisalat has completed the acquisition of Help AG, a privately held regional company specialising in the delivery of cybersecurity solutions and services.Etisalat has been named the most valuable telecoms brand in the Middle East, Etisalat Help AG

According to both organisations, the move will see the integration of the cybersecurity capabilities of the two technology firms to create the region’s strongest cybersecurity unit augmenting Etisalat Digital’s portfolio of digital security services.

This development enables Etisalat Digital established lines of business – comprising the cloud, Internet of Things, artificial intelligence, Big Data and analytics – to become more robust and resilient against modern day cyber threats. With its business and technological leadership and flexible business models, the company is uniquely positioned to create added value for its customers and business partners.

Salvador Anglada, chief business officer, Etisalat, said, “Help AG has established itself as the region’s trusted security advisor. With cyber security playing a fundamental role in all aspects of digital business today, this acquisition fits perfectly into our strategy of being a key enabler of secure, seamless and effective digital transformation for our customers. We have full trust and confidence that Help AG’s leadership will effectively add value to our security portfolio and amplify the cyber security capabilities of our clients.”

In September last year, Etisalat announced that it will acquire full ownership of cybersecurity firm Help AG’s businesses in the UAE and Saudi Arabia. In a statement published on the company’s website, Help AG then said that post-completion of the transaction “Help AG will continue to operate as a separate legal entity under Etisalat Digital focusing on the joint cybersecurity portfolio.”

The value of the deal was not disclosed.

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