Chatsworth hires regional sales manager for the region

Chatsworth Products Inc. (CPI) has hired Sundeep Raina as Regional Sales Manager for the Middle East.

To support CPI’s continued international development, Sundeep Raina has been hired as Regional Sales Manager for the Middle East. Based in Dubai, Sundeep is tasked with establishing and maintaining existing relationships with customers, distributors and channel partners to better promote CPI’s products and services in the Middle Eastern region. He is also in charge of preserving partners that are properly educated, trained and certified to support CPI’s end users. “Over the last year it became evident that with CPI’s rapid growth in the EMEA region, it was important to establish a permanent local presence in the Middle East, and bringing Sundeep on board is the first step to developing this presence. Sundeep is very knowledgeable about our products and is extremely enthusiastic about the future of this very important region,” stated Lauren Tucker, CPI’s Area Sales Director for EMEA.

“Since the Middle East has emerged as a key data center market, businesses are looking to employ the best solutions available in the marketplace. With the selection of high quality products and services offered by CPI, I know I will be able to enhance our presence in the Middle East. By focusing on innovative partner programs, training and certification, our partners will be able to provide the expertise required to service and support our customers,” explains Sundeep.

Living in the Middle East for over ten years, Sundeep has held various local sales and product management positions within the industry. Most recently Sundeep was a Product Manager for Cisco Business Unit at TDME, a leading Cisco Distributor in the Middle East, where he was responsible for every aspect of distribution including sales revenue, gross profit and vendor target along with managing a team of 12. Prior to his experiences at Cisco Business Unit at TDME, Sundeep held multiple positions at Online Distribution Limited, with his last assignment as a Product Manager. Before beginning his career, Sundeep attended the University of Pune, India, where he attained a Bachelor of Engineering degree in Electronics.