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MITSUMI IT Distribution Africa headed for GITEX

Jagat Shah, chairman and CEO at MITSUMI IT Distribution

MITSUMI IT Distribution, one of the Africa’s largest IT distributors, will this year participate for the first in GITEX Technology Week, which runs from October 14-18 at Dubai World Trade Centre.

MITSUMI will exhibit its product portfolio from global vendor partners HP, Dell, Acer, Toshiba, Lenovo, Samsung, Microsoft, BenQ and Tripplite at the event. The MITSUMI DISTRIBUTION AFRICA stall will be located at A8-10, Hall 8 during GITEX 2012.

With GITEX having an ‘Africa in Focus’ theme this year, MITSUMI said it is expecting an increase in the number of delegations from countries that have expressed interest like Algeria, Kenya, Libya, Cameroon, Ghana, Morocco, Nigeria, Tanzania, Ethiopia, Uganda and Tunisia.

MITSUMI said its participation at GITEX 2012 is to ensure the company’s commitment to showcasing the rich opportunities available in Africa and to cement and further grow its reseller and vendor partner base.

As part of the theme, the GITEX team met representatives from Rwanda, South Sudan, Tanzania and Uganda. While in Nairobi, the team met officials from Kenya’s ICT Board, which has announced its goal to be among the top 10 ICT hubs in the world. Kenya’s national ICT Master Plan, an initiative by the Ministry of Information and Communication, aims to drive aggressive growth in the ICT sector by 2017, contributing 25% to the country’s GDP.

“As part of GITEX’s ‘Africa in Focus’ campaign, World Trade centre has concluded a series of successful GITEX roadshows in East, West and North Africa. Last year we witnessed a huge increase in visitors from different part of Africa, hence why MITSUMI Distribution has decided to participate this year,” said Jagat Shah, chairman and CEO at MITSUMI IT Distribution.

“We realise that GITEX is an excellent platform to showcase MITSUMI’s Africa operations and consolidate partnerships. At GITEX 2012, our main message and thrust will be to increase partnerships, thereby propelling our PC and components portfolio forward,” Shah added.

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