Westcon-Comstor to host IMAGINE Middle East 2020

Westcon-Comstor Middle East has announced that it will be hosting IMAGINE Middle East, a two-day virtual summit for IT resellers and integrators.

Set to be held on 10th-11th November 2020, IMAGINE Middle East is expected to be the largest distributor-led event of its kind in Middle East, where attendees can enjoy listening to global keynote speakers and a host of interactive digital experiences.

“As Westcon-Comstor, we have maintained our focus on being a true ‘digital first, data-driven’ organization and we have extended this focus into every aspect of our customer experiences, including our events,” said Steve Lockie, Group Managing Director, Westcon-Comstor Middle East.

He added, “Since the onset of the pandemic we have worked with our channel partners by sharing insights with them to help identify verticals/ areas which still have opportunity to grow. Through IMAGINE Middle East event, we want to take our engagement with our resellers & vendors a step further as we together explore upcoming opportunities with futuristic technologies and solutions.”

IMAGINE Middle East will offer an interactive & engaging virtual experience where vendors and industry experts from across the globe will present an exciting and comprehensive agenda.

Partners will be able to learn about the range of value-added services & digital distribution platforms offered by Weston-Comstor that revolve around its unique EDGE framework.

Attendees will be able to enjoy interactive virtual networking spaces where they can visit virtual booths, participate in online competitions and access content on-demand.

The two-day event will also see many world-renowned motivational speakers & mentalists perform. One of the key highlights of the event will be the panel discussions to get insights from senior IT executives including CIO’s/ CSO’s/ IT directors from leading organizations as well as senior representatives from vendors on evolving the needs of the customers in the new normal.



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