Westcon Group has signed a distribution agreement with AT&T Cabling Systems that will see it distribute the vendor’s complete product portfolio in the Middle East.
The deal was announced at AT&T Cabling Systems’ Middle East launch, which took place at Ferrari World Abu Dhabi on May 8. At the launch, the vendor showed off some of its products, including the AT&T CopperLine, FiberLine, CenterLine, RackLine and OutdoorLine.
The distribution agreement with Westcon covers the UAE, Saudi Arabia, Qatar, Kuwait, Oman, Yemen, Bahrain, Afghanistan, Libya and Iraq, Westcon said.
The vendor said that its channel programme, going through Westcon, provides full channel protection and secures channel profits. It added that all channel installers would receive the AT&T Cabling Systems Certified Installer training through Westcon, with sessions across the region scheduled for June.
“I believe this synergetic agreement combining Westcon Group established exposure and channels with AT&T Cabling Systems quality and brand provides value for both companies across this region,” said Serdar Gorali, EMEA Sales Director, AT&T Cabling Systems.
AT&T Cabling Systems ranks among the world’s most trusted cabling equipment companies – the vendor provides the AT&T Millennium Lifetime Warranty, which is a comprehensive warranty for life.
“We are delighted to be associate with AT&T Cabling Systems. This relationship enables the Middle East enterprise to have access to high-performance cabling systems with the AT&T Millennium Lifetime Warranty through our certified installers,” said James Saldanha, Divisional Director, Infrastructure and Mobility Division, Westcon Middle East.