Retail, Technology

du announces availability of the all-new iPhone 12 Pro Max and iPhone 12 mini with 5G

du, from Emirates Integrated Telecommunications Company (EITC), has announced it is now offering the brand-new iPhone 12 Pro Max, providing a reimagined pro camera and the largest display with the highest resolution ever on an iPhone for remarkable, true-to-life viewing experiences, as well as the 5.4-inch iPhone 12 mini, which packs the advanced technology of iPhone 12 into a delightfully compact size while delivering an impressively large and immersive edge-to-edge display.

Both models support an advanced 5G experience, and iPhone 12 Pro Max and iPhone 12 mini are now available for purchase in du retail stores and online channels.

du is providing an exclusive offer to mark the launch, with 200GB free data available for all postpaid customers with Power Plan 200 and above for 90 days. Valid until December 31, 2020, those who buy either device up to this date, as well as the iPhone 12 and iPhone 12 Pro, can avail the offer.

Featuring the most 5G bands on any smartphone, iPhone 12 models offer the broadest 5G coverage worldwide. The 6.7-inch iPhone 12 Pro Max pushes the boundaries of innovation for users who want the most out of their iPhone, offering an all-new design with the largest display ever on an iPhone and the highest resolution at nearly 3.5 million pixels for a remarkable, true-to-life viewing experience. iPhone 12 Pro Max is available in four stunning stainless steel finishes and introduces an immersive edge-to-edge Super Retina XDR display, industry-leading IP68 water resistance.

The 5.4-inch iPhone 12 mini is the smallest, thinnest, and lightest 5G smartphone in the world and brings a beautiful new design packed with powerful new capabilities. Available in five beautiful aluminum colors, iPhone 12 mini is re-architected to pack all the technology of iPhone 12 into a delightfully compact size while still delivering an impressively large and immersive Super Retina XDR edge-to-edge display. iPhone 12 mini also introduces MagSafe and the new Ceramic Shield front cover, tougher than any smartphone glass ever made and offers industry-leading IP68 water resistance.

For more details on pricing and data plans, please visit

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