Paving the way

Fayez Eweidat, Regional Sales Manager, MENA, Brocade, says SDN is a tremendous growth opportunity for the Middle East IT channel organisations.

Fresh blue Apple

James Dartnell takes a look at what the recent Apple-IBM enterprise deal could mean for the two corporate giants.

For a stronger bond

In one of my previous columns, I had spoken about customer service on the retail front. This time I want to focus on customer service on the B2B end. One of the major differences between the two is that B2B customer service is a lot more than an individual transaction. It is about developing lasting relationships.

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