80% of BYOD unmanaged: Ovum

While the bring-your-own-device (BYOD) phenomenon has entered the mainstream with 70 percent of smartphone-owning professionals using their personal devices to …

Realising potential

In a key move that clearly demonstrates the perception that the Middle East is an important and emerging market, global …

Building effective channels in emerging markets

Lenovo has made successful inroads across various regions within emerging markets, to emerge victorious in these markets.
Its secret lies in a clear knowledge of its markets and the strong relationships it has with its partners. As an extension of the organisation, Lenovo’s channel relationships are defined with shared strategies, joint planning, mutual trust, accountability, and above all, clear definition of the culture between brands and channels.

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