Dubai-based ride-hailing firm Careem has announced the launch of its services in the cities of Gaza and Nablus in Palestine.
The UberX service, which began in April as a three-month pilot observed by the Roads and Transport Authority, continues to be available in Dubai.
The agreement lets SoftBank and other firms invest up to $1 billion in Uber, and proceed with a tender offer in coming weeks to buy up to $9 billion in shares from existing investors.
The company said in a statement that the new features, which are being rolled out across the MENA region, aim to address three key areas: flexibility, efficiency and earnings.
The talks follow a trial of the uberX service earlier this year that aims to provide passengers in Dubai with access to affordable travel.
The service is already live in the UAE, and will be introduced in other regional markets, including Saudi Arabia and Pakistan, within the coming 30 days.