Regional value-added distributor, Credence Security is showcasing nine of its vendors as part of its inaugural participation at GISEC 2016.
The company focuses on security incident response and forensics and is using the event as a platform for its customers to have in-depth one-on-one meetings with its vendors under one roof.
Garreth Scott, Sales Director, Credence Security, said, “This is Credence Security’s first year at GISEC. We are excited as it is a follow up from GITEX of last year. We are happy that it is a more focused event around security. All the nine vendors we are showcasing are leaders in their relevant space.”
The company is also showcasing new vendors such as RedSeal and Experian at the show
“We got a number of opportunities currently in the region and it is great to have all our vendors in town to engage with our customers.”
According to Scott, the top two concerns that organisations are facing today are around cybersecurity and visibility.
“At the end of the day, everyone knows there is no silver bullet. It is about not being the low-lying fruit and an easy target. Having the visibility on the network is a critical factor, so that enterprises know what is happening and can work on the right tools to remediate. By creating solutions through our vendor portfolio, we are offering true value-added distribution. Our customers are very positive about it and we are seeing a very good response from the market.”
Scott believes partners need to be the trusted advisors to customers when delivering these innovative solutions so that they can profit in the security space.
“They need to ensure they have professional services as a backup to their offering. When customers go to partners they want the ability to do a PoC with their partners, do pre-sales and office sales support. And not just drop a box and run. They must ensure they have the consulting services.
As a part of the distributor’s initiative to bring in innovative solutions to the region, its vendor portfolio also features Popcorn Training, a security awareness company.
Claire Stewart, Director, Popcorn Training, said, “We realised that there aren’t too many security awareness programmes that are interesting and engaging. Therefore, we came up with the idea to deliver security awareness training in the form of a story. We are most likely to learn and retain when our minds are relaxed. Listening to a story is proved to be an effective learning tool.”
The company has two different product types, one is a cartoon-based story and the other is the film-acted story. Both follow the same format, which are about eight to 10 episodes where each episode covers a different theme in terms of security such as passwords and phishing.
“Each of these episodes are supported with marketing materials to create a full campaign,” she adds.