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WD holds AV training in UAE

WD, a Western Digital company, has concluded the region’s first training seminar for vendors, resellers and integrators in the fast growing AV segment of the market. The four hour long training event took place in Dubai at the Ramada Hotel in Bur Dubai on September 16.

“WD highly values the relationships it has with its partners and we are pleased to be the first storage vendor in the region to engage directly with individuals and businesses who address the fast growing digital surveillance segment,” said Khwaja Saifuddin, Senior Sales Director, Middle East, Africa & South Asia, WD.

The WD AV training seminar was attended by business owners, decision makers and technical staff.

A WD Field Application Engineer (FAE) conducted the training session, which first explained how hard drives are designed and operate, and then moved on to explain the unique demands of the CE and AV segments. The session also highlighted WD’s family of 3.5-inch AV-GP and 2.5-inch AV-25 hard drives, which are purpose built for the workload intensive AV and CE segments of the market.

“WD’s AV hard drive range is purpose built for the CE and AV segments. These drives are optimised to thrive in 24/7 video streaming environments and offer the ultimate reliability when large amounts of video data is the order of the day,” explained Saifuddin.

Prior to the AV training seminar, WD also conducted a U.A.E. focused training seminar on its full range of component products on July 2 and replicated the event on September 13 in Turkey.

“We believe that the right knowledge and training is critical to success and so we will continue running sessions like this in the future,” concluded Saifuddin.


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