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Al Yousuf Digital, Promise Technology ink distribution deal

In terms of the agreement, Al Yousuf Digital will market Promise Technology’s range of products in the Middle East and Egypt and provide an expert technical team to assist customers with product demonstrations and after sales support. The partnership enables Promise Technology to address the market’s IT storage needs through a regional presence.

Hafeez Khawaja, GM, Al Yousuf Digital, says: "We are excited to enter into an agreement with a global leader like Promise Technology to bring the best IT storage solutions to the market. Storage is a critical factor in today’s business world, and there is a need for reliable and robust storage solutions in huge markets like the Middle East and Egypt. We believe the line of Promise Technology’s storage solutions including fully redundant and single controller SAS/SATA RAID subsystems will help to address the demand."

"We plan to promote Promise Technology products through our extensive enterprise VAR and corporate customers base; and offer strong end-user support in-terms of best prices, technical advice and superior after-sales support. Our expertise, vast network and market knowledge will help Promise Technology to increase its footprint in the region," adds Khawaja.

Promise Technology’s comprehensive product range that will be introduced to the Middle Eastern and Egyptian markets includes high available (HA) standalone RAID subsystems with standards-based management interfaces and NAS solutions for SOHO. These offerings cater to enterprise mid-range, high-end and entry-level data protection needs.

Promise Technology’s products are designed to fulfill the demands of many different type of applications, such as cloud storage, enterprise datacenter, audio/video post-production and IP video surveillance.

"The agreement with an experienced regional award-winning partner as Al Yousuf Digital allows us to rapidly enhance our presence across the fast growing markets of Middle East and Egypt. With their strong experience in the region, Al Yousuf Digital was the right partner to team up with. They have a proven track record of working with leading IT brands which have helped them to be established as an industry leader," says Eduards Putra, Business Development Manager, Promise Technology.


Al Yousuf Digital, a leading IT solutions distribution company in the Middle East, has signed a distribution agreement with Promise Technology, a global supplier of sophisticated RAID and high-end storage solutions for enterprise and SMB customers.

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