Xerox Emirates, a joint venture between Xerox Corporation and Mohamed Hareb Al Otaiba, has announced the appointment of Chris Govier as the new General Manager.
Govier brings with him over 20 years of expertise in the Middle East region, the new GM according to the company, will bring an impactful market understanding, as well as an innovative business approach towards driving its growth and support its expansion in the UAE.
“I am delighted to have been given the opportunity to head Xerox Emirates. The UAE is a big market for Xerox technology and services. I am happy to lead an experienced and motivated team to further expand the Xerox brand within the UAE. I look forward to developing and implementing Xerox Emirates’ strategy and lead the company towards the next phase of growth. We have a fantastic market place, a superb customer value proposition and a determined and experienced team to realise our goals. It promises to be exciting years ahead”, said Govier.
According to Xerox Emirates, it recognises the importance of maintaining its leadership position in the Managed Print Services domain, as well as in the Graphic Arts sector in the country. Xerox Emirates is constantly looking for new ways to enhance its customer experience through innovative solutions and services allowing companies to focus on their real business and to maximise their efficiency. The UAE is a dynamic hub with a vision that provides seamless connectivity for businesses worldwide and Xerox Emirates is very well positioned to deliver smarter solutions that will further drive the country’s business ecosystem.