Every day we walk into the store, we pause a bit and take a look at the items displayed. Our …
HPE Aruba’s Osama AlHaj-Issa on tips for partners to prosper
Osama AlHaj-Issa, regional channel director, Middle East and Turkey, Aruba, a Hewlett Packard Enterprise company, offers guidelines for channel partners …
Oracle to add 1000 employees in EMEA cloud push
Oracle has announced 1000 new jobs across Europe, Middle East and Africa (EMEA). According to the technology company, they are …
Brand Builders: Rising stars of the regional IT marketing
Intelligent marketing strategies have the ability to put a brand on the map and increase its sales and reputation considerably. …
Microsoft confirms reorganisation and mass layoffs
Microsoft is cutting around ten percent of its global sales force as part of a broad reorganisation to focus on selling its cloud services under the Azure brand.
GoToWebinar introduces on-demand and video sharing features
LogMeIn has announced that GoToWebinar, its webinar tool received a technical and visual overhaul, as well as a host of new features.
MENA Commerce rebrands to Cognitev
Cognitev, formerly known as MENA Commerce, has rebranded with four key upgrades, including a revamped approach, advanced technology utilising artificial intelligence, a new website and a new name.
Why the channel should invest in marketing initiatives
Most reselling businesses are entrepreneurial in nature and lack dedicated resources for marketing. We speak to regional players across the …
Six questions to determine for channel partner planning
Gary Morris, CEO and founder, Successful Channels, shares why vendors should lay out disciplined channel planning processes to encourage partners …
Bottom line in mind
If network infrastructure is not your organisation’s core competency, a network infrastructure cost optimisation consultation can help you drive infrastructure costs down, capture the network environment processes, identify systemic issues and leverage best practices.