Canon Middle East has further strengthened its line-up of printing solutions to meet growing demand from the corporate and office segment in Salalah, the company announced.
Genetco, Canon’s authorised distributor in the Sultanate of Oman, facilitated the launch of a new range of cost-efficient laser, inkjet and office copiers through a series of product demonstrations aimed to further strengthen its presence in Oman’s robust IT market, it was reported.
The product demonstration was also followed by a dedicated end-user seminar aimed at customers of Sonic Computers and Al Basma InfoTech who received a preview of all the latest print solutions.
Targeting its corporate and government customers, Canon used the channel seminar to reveal and showcase features such as MEAP technology (multi-functional embedded application platform) which allows customers to easily customise a print solution to meet their workflow needs. Attendees also experienced the quality of Canon’s unrivalled colour imaging technologies which gives corporate end-users a competitive edge when producing quality presentations, brochures and other important print collateral.
Venkatasubramanian Hariharan, regional sales director, Canon Middle East said, “Canon has a very strong printer line-up in terms of technology, performance and range and is one of the key players in the printing industry, not only in Oman, but the wider Middle East region. With the new range of Canon print solutions, customers in Salalah can now maximise efficiency and utilise benefits through direct savings such as reduced running costs, lower power consumption and cost management.”
“We are delighted with the turnout and the feedback from our guests on Canon’s MEAP technology and also for the range’s unbeatable printing speed aimed at boosting productivity levels. We strongly believe, seminars such as these enable us to further strengthen our relationships with customers and help gain a greater understanding of their needs,” added Hariharan.
Ambuj Khare, GM of Genetco, said, “Canon has always offered state of the art products that combine cutting-edge technology and value for money along with meeting the expectations of the consumers of the Sultanate. The seminar provided an ideal platform for Canon to connect with the corporate segment and further consolidate its market presence.”
“The Canon channel seminars series is also a great way of not only introducing the products, but also effectively engaging our customers and getting to know their business better,” concluded Khare.