RME Staff

Champions of value-addition

Value-added distribution has been a buzz word in the last few years with everyone aspiring to be one. However, what constitutes to be a VAD differs from payer to player. Reseller Middle East looks into what it takes to be a true VAD.

Defending tactics

Reseller ME finds out how security channel players can be a step ahead in the highly dynamic marketplace and maintain profitability.

Serving the partner

Naji Kazak, Regional Channel Manager, Lexmark Middle East and Africa, explains how the channel partners can best leverage the opportunities present in managed print services (MPS).

Setting goals

A roundup of Microsoft Worldwide Partner Conference held in Washinton DC this year.

Linksys launches wireless range extenders

Linksys has announced its new lineup of Wi-Fi Range Extenders. The new Range Extenders help maximise wireless coverage and help eliminate ‘dead spots’ in the Wi-Fi coverage throughout the home.

Allied Telesis teams up with SCD for partner roadshows

Allied Telesis has teamed up with its authorised distributor, Specialist Computer Distribution (SCD) to conduct a series of roadshows for its channel partners, starting August 19th, 2014. The countries that are covered for the roadshow are Qatar, Oman, UAE, Saudi Arabia, Kuwait, Bahrain and Pakistan.

Netwrix signs up Bulwark as ME VAD

Netwrix Corporation, a global provider of change and configuration auditing software, has expanded its presence in the Middle East by partnering with Bulwark Technologies, a regional value-added distributor for IT security.

Comstor ME wins Cisco accolade

Comstor Middle East has been awarded with the Cisco Partner Summit award for the ‘Distribution Partner of the Year’ in the Middle East. Cisco unveiled the winners during its annual partner conference which took place in Las Vegas this year.

TDME incorporated under Aptec

Aptec – an Ingram Micro Company has announced that its sister company, Track Distribution Middle East (TDME), will now operate under the Aptec brand name. The move combines TDME’s existing distribution portfolio of Cisco, Oracle and Belkin products and strong presence in the Gulf region with Aptec’s as part of the region’s go-to-market strategy for technology solutions.

emt Distribution partners with Ipswitch

emt Distribution has been appointed as the authorised distributor for WhatsUp Gold suite of network, application and server monitoring software from Ipswitch in the Middle East region. The distributor will be responsible for working with resellers across Middle East to train and help them build their Ipswitch business.

Stacking success

Herve Renault, Director, Channel, Alliances & General Business, SEMEA, VMware, on the company’s journey towards being a true cloud-provider and the role of the channel partners in this transformation.

Invincea partners with StarLink for META distribution

StarLink has announced its new distribution partnership with Invincea. The distributor will spearhead sales, professional services and support for Invincea products and solutions through its channel partners across the Middle East, Turkey and Africa.

Xerox launches Versant 2100 Press

Xerox has launched its latest product – Versant 2100 Press, a 100 page-per-minute device, which is versatile for any production environment.


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