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Cisco partners with GBM, Alpha Data and Intel for GITEX

Rabih Dabboussi, General Manager, Cisco UAE
Rabih Dabboussi, General Manager, Cisco UAE

Gulf Business Machines (GBM), Alpha Data and Intel will have a presence at Cisco’s Stand number Z-B40 in Zabeel Hall – Intel as Technology Sponsor, GBM as Titanium Sponsor and Alpha Data as Platinum Sponsor.

Embracing the overriding themes of the ‘Internet of Things (IoT) and the ‘Internet of Everything’ (IoE), the companies will join Cisco to demonstrate ‘real life’ Smart City scenarios to visitors as well as showcase their key business architectures and technology solutions that will help facilitate digital transformation in the IoT/IoE era.

Highlights at the stand will include an augmented reality city as well as a government transportation demo. Other areas of the stand will showcase the key business architectures and solutions that will be key for digitisation including security, cloud, data centre and virtualisation, mobility and collaboration. The companies will also use the platform to demonstrate how smart technology solutions are and will play an increasingly important role in improving the quality of life, not just for upcoming generations, but for everyone today.

“We very pleased that GBM, Intel and Alpha Data, will be joining forces with Cisco at GITEX Technology Week this year. Together, we can drive a stronger message of how digitisation will be vital for Middle East countries and organisations to embrace the IoT/IoE era. Digital disruption has the potential to reshape markets faster than perhaps any force in history by increasing a country’s GDP, reducing spending and creating much needed jobs. Together with GBM, Intel and Alpha Data, we plan to unveil our ‘Digital Acceleration’ strategies and demonstrate how organisations can become fully digitised in the 21st century,” said Rabih Dabboussi, General Manager – UAE, Cisco

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