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HTC appoints new regional director

Glykas will be responsible for the overall marketing and sales business of HTC in South Eastern Europe and the Middle East, which jointly cover a total of 33 markets.


Prior to joining HTC, Glykas was CEO of Shelman SA where he was responsible for the overall business of SHELMAN and four affiliated companies in Greece. He also previously worked at M J Maillis Group S.A. for more than six years and at Mobil Hellas AE as Balkans Marketing Coordinator, which has helped enhance his expertise and knowledge of key regional markets.


"HTC continues to increase its share in the mobile market through innovative, premium-quality products and a select range of value-added services. It will be a distinct honour for me to spearhead HTC’s growth initiatives in South Eastern Europe and the Middle East, which continue to offer excellent business potential for HTC’s diverse product range. I am certainly very pleased to be part of the continuing success of the HTC brand in these high-growth regions," said Glykas.


Glykas holds a M.Sc. in Environmental and Ecological Sciences from the University of Lancaster, England and a B.Sc. in Physics from the University of Athens. He has also attended an Advanced Management Programme in Harvard Business School.


“Glykas’ extensive marketing experience and leadership expertise will be invaluable assets as we continue to pursue new growth initiatives and enhance our reputation as a premium provider of practical solutions to mobile users in the region. His appointment is a clear affirmation of HTC’s long-term commitment to South Eastern Europe and Middle East markets," said Florian Seiche, vice president, HTC Europe.


HTC Corporation, a global designer of smartphones, has appointed Nikitas Glykas as Regional Director of HTC South Eastern Europe and the Middle East.

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