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SoftAtHome opens office in Dubai to support regional carriers

The software provider for regional telecos has opened an office in Dubai

SoftAtHome, a software provider of home operating platforms that help carrier service providers deliver convergent applications has announced it is opening a new office in Dubai. The office will support current deployment of its technology with Etisalat and address the needs of other operators in the region.

SoftAtHome provides a software platform that enables operators and third party developers create convergent applications for the digital home. It combines services such as voice, video, content sharing, security, broadband access, connectivity and deploys them across different devices in the home. This includes TV set top boxes, home gateways and connected TVs.

SoftAtHome is a software company backed by Orange, Etisalat and Sagemcom to deliver total convergence through an operating platform for the digital home environment. It fosters a new ecosystem made up of service providers, third party application developers, integrators and hardware vendors to accelerate the advent of the digital home. The company is headquartered in France with development and sales teams in France and Belgium.

In 2010, Etisalat has selected SoftAtHome to deploy their multiplay offering across the UAE, including IPTV, video on demand, personal video fecording, internet TV, OTT services, digital content sharing, application store and broadband access. The solution will be deployed across the UAE first, followed by other countries in the Middle East and where Etisalat as a presence.

In order to consolidate its strategic choice, Etisalat has also taken a stake in SoftAtHome to become shareholder of the company.  SoftAtHome selected Dubai as a strategic place to address the needs of other operators in the region as Dubai provides a complete infrastructure and easy access to countries in the Middle East.

Michel Degland, CEO of SoftAtHome said, “We are very pleased to open our subsidiary in Dubai and to deploy our solutions across the UAE. It represents a key milestone in the development of our company and in our commitment to be successful in the Gulf region”.

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